Public Profile Page

Every MealStack practice gets a free public profile page at mealstack.io/p/your-slug. It's designed as a link-in-bio for Instagram, WhatsApp status, and business cards — a single URL that tells potential clients who you are, what you offer, and how to reach you.

What it looks like

The page renders up to 8 configurable sections in a mobile-first, single-column layout:

1. Hero — your photo or logo, name, credentials, and trust signals
2. About — your bio and approach
3. Specializations — badge chips (weight management, PCOS, diabetes, sports nutrition, etc.)
4. Services — packages with name, duration, price, and booking buttons
5. Testimonials — client reviews with star ratings
6. Contact — phone, email, address, business hours
7. Social Links — Instagram, YouTube, Facebook, Twitter/X, LinkedIn, website
8. FAQ — accordion-style Q&A

Sections with no content are automatically hidden. The page looks professional with zero configuration — data is pulled from your existing practice profile.

Enabling or disabling

The public profile is enabled by default. To disable it:

1. Go to Settings → Client Portal → Public Profile
2. Toggle Enable public profile page off

When disabled, visitors to your profile URL see a 404 page. The URL is removed from the sitemap.

Accessing settings

All public profile configuration lives in Settings → Client Portal → Public Profile. The settings page shows:

• Your live profile URL with Copy Link and Preview buttons
• The master enable/disable toggle
• Headline, subtitle, and CTA configuration
• Section visibility toggles with drag-to-reorder
• Content editors for services, testimonials, and FAQ
• Override fields for photo, bio, social links, and contact info

Headline and subtitle

By default, the page auto-generates a headline from your name and title (e.g., "Dt. Archana Batra"). You can override this with a custom headline and subtitle:

Leave fields empty to use the auto-generated defaults.

Call-to-action buttons

The page supports two CTA buttons that appear prominently below the hero:

Primary CTA

Secondary CTA (optional)

Enable a second button below the primary. Same type options as above. Common pattern: Primary = "Existing Client? Login", Secondary = "Enquire on WhatsApp".

Section configuration

Visibility and order

Each section can be toggled on/off independently. Drag sections to reorder them — the public page renders sections in the order you set.

Services

Add services/packages that potential clients can browse:

When a service has a booking URL, visitors see a clickable "Book" button that opens the link in a new tab. This works with Calendly, Google Forms, Practo, or any booking system.

Testimonials

Add client testimonials to build trust:

FAQ

Add frequently asked questions in an accordion format:

Common FAQ topics: consultation process, online vs in-person, pricing, what to expect, dietary approach.

Content overrides

The public page pulls data from multiple sources (practice profile, export settings, team profile). To avoid navigating between settings pages, the Public Profile settings include inline override fields:

Override fields show a hint: "Falls back to [source] if left empty". This means you can have a different bio on your public page than what appears on PDFs — useful for marketing-focused copy vs clinical descriptions.

Cover banner

Upload a full-width banner image that appears behind your hero section (similar to a LinkedIn cover photo). Recommended size: 1200×400px.

The banner is configured in the Profile Appearance section of the Public Profile settings. If no banner is uploaded, the hero section uses a clean white/themed background.

Brand colors

Your portal's primary color is automatically applied to CTA buttons and accent elements on the public page. This ensures the page matches your overall brand without additional configuration.

Trust signals

The hero section can display trust badges below your credentials:

Floating WhatsApp button

When your practice has a phone number configured, a floating WhatsApp button appears in the bottom-right corner for non-authenticated visitors. Tapping it opens WhatsApp with your number pre-filled.

The button is only shown to visitors who are NOT logged into the portal (authenticated clients see the portal navigation instead).

SEO and discovery

The public profile is optimized for search engines out of the box:

Structured data (JSON-LD)

The page outputs HealthAndBeautyBusiness schema with:

• Practice name, description, address, phone, email
• Services as hasOfferCatalog → Offer items (enables service cards in Google)
• Testimonials as review items with aggregateRating (enables star ratings in Google)
• Opening hours specification (if business hours are set)

Meta tags

• Title: {Name} — Nutrition Practice | {AppName}
• Description: Auto-generated from bio or specializations
• Canonical URL: https://mealstack.io/p/{slug}
• OG image: Dynamically generated with your name, photo, and credentials
• Twitter Card: summary_large_image with title and description

Sitemap

All enabled public profiles are automatically included in the sitemap at mealstack.io/sitemap.xml. Disabled profiles are excluded.

Analytics

Page views

Every visit to your public profile increments a view counter. You can see total views in the Public Profile settings.

CTA click tracking

When a visitor clicks your primary or secondary CTA button, the click is tracked. This helps you understand which CTAs drive action.

Auth-aware behavior

The public page detects whether the visitor is an authenticated portal client:

This means the same URL works for both marketing (new visitors) and as a portal entry point (existing clients).

Plan gating

Sharing your profile

The settings page provides multiple ways to share your profile URL:

• Copy Link — copies the full URL to clipboard
• Preview — opens the page in a new tab
• QR Code — downloadable QR code image for business cards and printed materials

Where to use it

• Instagram bio link
• WhatsApp status / business profile
• Business cards (QR code)
• Email signature
• Google My Business website field
• Facebook page "About" section